The Path to Becoming a Web Content Writer
Embarking on a career as a content writer for websites, you may wonder how to secure a position as a web content writer. Those who excel in this role are typically self-employed, garnering significant income through their craft. It’s often remarked that freelance web content writers enjoy a lifestyle many envy.
The flexibility of working from home is a major perk for many freelance web content writers, allowing them to set their own hours and determine their workload. Naturally, limiting oneself to minimal daily writing will not yield a substantial income; therefore, establishing a consistent work routine is crucial for success.
Opportunities for web content writer jobs also exist in corporate settings, particularly within marketing teams. Some positions might also necessitate skills in IT or content management systems.
While not always mandatory, having a college degree can facilitate entry into this field and is frequently a prerequisite for novice roles. A passion for writing is essential to succeed as a website content writer, as adapting to various client needs is part of the job description.
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Essential Skills and Credentials for Aspiring Web Content Writers
It’s a common misconception that a college degree is necessary to succeed as a website content writer. More importantly, one must have a genuine love for writing and demonstrable capabilities in adhering to client-specified styles and formats. Starting in support roles within companies or marketing firms can lead to advancement into content writer for website positions.
Having a degree in English, Journalism, or Communications can be beneficial for those new to the field. However, as Bamboo Nine’s article highlights, “employers often prioritize writing and grammatical prowess over formal education.”
When seeking employment, showcasing a portfolio of your work can be beneficial. As suggested by CV-Library, include your best writing samples in your portfolio to demonstrate your creativity and coherence in writing.
Steps to Becoming a Freelance Web Content Writer
Achieving a freelance writing role typically begins with submitting writing samples to online agencies. Once you commence your writing career online, mastering various “voices” for different clients—from formal articles to casual blog posts—is crucial. Skills in persuasive and sales-driven writing are in demand, as many online platforms offer opportunities to craft product descriptions and promotional content.
Understanding your audience is key to excelling as a web content writer. For instance, writing a financial article for brokers should focus on relevant investment opportunities, assuming their familiarity with economic terms and conditions, rather than general banking laws.
Life as a Website Content Writer
A good knowledge of grammar and spelling is fundamental; those unsure of their skills should continuously practice and verify their writing. Using tools like Grammarly can significantly aid in minimizing errors.
As you progress in your career as a web content writer, embracing every learning opportunity is vital for career advancement and assuming more significant responsibilities.
Upon securing a role as a web content writer, producing original content is paramount. Using tools to check for plagiarism is advisable to avoid the repercussions of content duplication, which can negatively impact both clients and your professional standing.
Networking and leveraging social media marketing are crucial for web content writers, as these platforms can serve as effective tools for attracting new clients.
With the increasing reliance on digital platforms, the demand for skilled web content writers continues to grow. Engaging in continuous learning through courses offered by institutions like the Content Marketing Institute can enhance your skills and ensure a prosperous career in content writing for websites. As the internet’s role expands, so does the significance of skilled web content editors and writers in shaping how brands communicate online.
Six Promising Freelance Writing Jobs for Beginners
Embarking on a career as a freelance writer is becoming a desirable option worldwide, appearing to many as an ideal job. However, the reality is often challenging, with new writers struggling to find lucrative freelance writing opportunities for beginners amid intense competition.
Thankfully, success is achievable, and numerous opportunities exist for emerging freelancers eager to gain independence and follow their writing passion.
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Six Key Freelance Writing Jobs for Beginners
Navigating the initial hurdles of freelance writing is crucial for a solid career start. Here are six beginner writing jobs to consider:
1. Start with Guest Posting
Guest posting tops this list not because it’s immediately lucrative, but because it's a foundational step for new writers. Initially, you might need to write without pay, even after establishing yourself. While it doesn’t offer immediate financial returns, guest posting sharpens your writing skills and broadens your exposure, potentially attracting more clients and enriching your portfolio.
2. Network Within Your Personal Circles
Your friends and family might not work for large media outlets, but they can still provide smaller writing tasks. Spread the word about your writing services; personal recommendations can lead to unexpected opportunities. Initially, be flexible in accepting various small projects, like updating resumes or drafting cover letters, which can help build your experience.
3. Apply to Copywriting Agencies
Many companies prefer to outsource their copywriting needs to streamline their hiring process. Agencies like Get Brand Up often accept writers with minimal experience, requiring only that you pass a writing test to demonstrate your ability. Once accepted, you’ll gain access to a variety of topics, enhancing your copywriting skills and industry knowledge.
4. Explore Job Boards and Freelance Marketplaces
Job boards and freelance marketplaces are commonly used by businesses to find writers. Despite being competitive and often saturated, these platforms can be valuable for finding easy freelance writing jobs if you're willing to start with lower pay and build your reputation. Be aware, that some platforms may require a subscription fee for full access to job listings.
5. Engage with the Freelance Community
Success in freelancing often involves becoming part of its community. Engaging with other freelancers not only helps you learn and improve your craft but also opens doors to job referrals and new writing gigs. For instance, connecting with a marketer specializing in a different niche might lead to referrals when they encounter projects aligned with your expertise.
6. Try Cold Pitching
Securing long-term clients directly is often the most challenging but rewarding freelance writing job for beginners. Many writers use job boards, but effective cold pitching can unlock unique opportunities. To cold pitch successfully: Target specific businesses related to your interests. Personalize each email to show genuine engagement. Introduce your services subtly, focusing on potential benefits for the recipient. Research each business thoroughly, understanding their content style and submission guidelines. Cold pitching requires patience and resilience against rejection, but with a strategic approach, it can lead to significant opportunities.
Bonus Tip! Plan and Persist
Finding freelance writing jobs for beginners isn’t quick or easy. It requires dedication to planning and persistence in pursuing strategic goals. Set small, achievable objectives and don’t hesitate to adapt your tactics if you’re not seeing the desired progress. Engage with industry influencers, specialize in a niche, and continually refine your approach to see success in the competitive field of freelance writing.
Essential Copywriting Books for Beginners
If you’re venturing into copywriting as a career, part-time job, or to enhance your business promotions, it’s crucial to start with a solid foundation. Before diving into practice, familiarizing yourself with the fundamentals of copywriting through the best copywriting books for beginners can set you up for success. Here’s a curated list to get you started:
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Top Copywriting Books for Novices
The Copywriter’s Handbook by Robert W. Bly A Step-by-step Guide to Writing Copy That Sells
This essential guide serves everyone from novices to marketing professionals, offering clear instructions on crafting persuasive copy across various formats including ads, emails, and web content. It's particularly valuable for learning how to captivate an audience and convert them into customers, with practical advice on writing compelling headlines and effective marketing emails.
The Adweek Copywriting Handbook by Joseph Sugarman The Ultimate Guide to Writing Powerful Advertising and Marketing Copy
Ideal for beginners, this book breaks down complex copywriting concepts into understandable principles, using Sugarman’s extensive experience to guide new copywriters. It’s a treasure trove of actionable advice, perfect for keeping within arm’s reach as you embark on your copywriting journey.
So You Think You Can Write? by Julia McCoy The Definitive Guide to Successful Online Writing
McCoy’s book navigates through the main types of online content, from social media posts to sales copy, emphasizing storytelling skills essential for digital platforms. The book balances writing for humans and optimizing for search engines, including a special chapter on marketing your copywriting skills.
The Well-Fed Writer by Peter Bowerman Achieving Financial Independence as a Commercial Freelancer within Six Months
Bowerman contests the idea that novice copywriters must endure low-paying assignments before establishing sustainable rates. He offers strategies for identifying lucrative commercial writing opportunities and asserting the value of your work from the start.
Web Copy That Sells by Maria Veloso The Revolutionary Formula for Creating Killer Copy
Updated for the digital era, Veloso’s book includes insights into writing for online platforms, including video scripts and social media ads. It teaches how to condense complex messages into engaging content and transform underperforming websites into successful sales engines.
What is an SEO Copywriter?
According to Search Engine Land, SEO, or Search Engine Optimization, is widely recognized by businesses as crucial for enhancing a website’s presence on search engines such as Google and Microsoft Bing. This involves optimizing your site so that it appears higher in search results when people look for the products, services, or information related to your expertise and experience.
Therefore, SEO copywriting is a specialized writing method designed to enhance online visibility. To achieve this, engaging an SEO copywriter is essential. This article explores the question, “What is an SEO copywriter?” by examining the role in-depth, discussing its importance, and highlighting its benefits.
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What is an SEO Copywriter?
An SEO copywriter skillfully balances the interests of a business’s audience with the technical demands of search engines. They demonstrate proficiency in crafting content that captivates readers while following the principles of effective SEO.
Many still believe the misconception that keyword stuffing is sufficient to trick search engines like Google into improving a site’s visibility. However, modern SEO copywriters focus on creating informative, engaging, and credible content that integrates essential keywords without compromising the natural flow of the text. This method not only fulfills the criteria set by search algorithms but also enhances user interaction and credibility.
Typically, SEO copywriters are employed by digital marketing agencies, but they may also serve in-house for larger corporations or operate on a freelance basis, offering flexibility in how they work and the projects they undertake.
What is SEO Copywriting?
SEO copywriting effectively marries SEO tactics with persuasive writing skills. Its primary goal is to propel a website’s content up the search engine results pages (SERPs) by optimizing for specific, relevant keywords and phrases without sacrificing the quality of the content.
This method transcends simple keyword insertion. SEO copywriting is about strategic keyword integration — ensuring that keywords are used judiciously and placed precisely where they have the most impact.
SEO copywriters understand how to structure content that is accessible and engaging, utilizing formatting tools such as headers, bullet points, and embedded links to enhance readability and functionality.
Employing Google’s ‘E-E-A-T’ standards—Experience, Expertise, Authoritativeness, and Trustworthiness — is fundamental in creating high-quality content. These standards help define and differentiate superior content in competitive markets.
What Tasks Occupy an SEO Copywriter's Daily Schedule?
SEO copywriters collaborate extensively with other digital marketing professionals to craft and implement effective content strategies. This teamwork extends to content managers, social media marketers, and sometimes web developers and graphic designers to produce a cohesive digital presence.
Their daily activities might vary, but typically include:
- Researching and identifying keywords that align with user intent and business goals.
- Developing content for various platforms such as websites, blogs, and social media.
- Seamlessly integrating keywords into content to maintain its natural tone.
- Crafting compelling meta titles and descriptions enhances click-through rates.
- Enhancing content readability by optimizing structure and formatting for different devices.
- Implementing internal and external linking strategies to boost SEO and user engagement.
Understanding the content creation process for SEO involves:
- Selecting relevant keywords based on extensive research.
- Crafting content that provides value, engages, and entertains the intended audience.
- Strategically weaving keywords throughout the content to appear natural and effective.
- Producing SEO-friendly meta tags and other hidden HTML elements like alt tags to aid both users and search engines.
- Structuring content to ensure it is logical and easy to follow, enhancing the user experience across various devices.
- Integrating effective internal and external links with appropriately targeted anchor text.
The ultimate goal is to avoid outdated techniques like keyword stuffing, instead focusing on creating valuable content that serves the needs of both humans and search engines.
Advantages of Employing an SEO Copywriter for Your Company
Investing in a skilled SEO copywriter can significantly benefit your business by:
- Boosting your site’s rankings in search results.
- Drawing more targeted, organic traffic.
- Reducing bounce rates by keeping visitors engaged with high-quality content.
- Increasing social media shares and overall online visibility.
- Enhancing conversion rates through strategic content calls to action.
- Generating more leads through improved inquiries and interactions.
- Accelerating the growth of your mailing list.
- Identifying and resolving potential SEO issues promptly.
- Reducing stress by having a reliable expert manage your content needs.
- Achieving a better return on investment thanks to all the above benefits.
SEO copywriting goes beyond mere search engine discovery; it’s about crafting compelling content that genuinely connects with readers, builds trust, and encourages engagement through authenticity and passion for the subject matter.
As Get Brand Up emphasizes, “When trust sells, the underlying message consumers send to marketers is clear: Make it authentic, and we will stay engaged.”
Mastering Copywriting as a Beginner
If you’re drawn to crafting tailored, compelling content under deadline pressures, copywriting could be your ideal career path. While innate writing flair can propel you from novice to expert, mastering copywriting demands time and practice to understand the basics and discover your preferred style. Many aspiring copywriters wonder, “Can I teach myself copywriting?” This article offers insights and guidance for beginners eager to embark on this path.
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Is Self-Taught Copywriting Possible?
The answer isn’t straightforward: yes or no. Let’s explore why:
Traditional advertising copywriting, which includes crafting slogans and banners for print, television, or online ads, demands high creativity and often benefits from drawing inspiration from previous successful campaigns. This type of copywriting might be challenging to master independently due to its creative complexity.
Conversely, copywriting for other marketing materials like emails, brochures, and websites might be less dependent on raw creativity and more on effective communication skills. These forms of copywriting require a clear understanding of how to engage and persuade an audience through strategic language use.
You don’t necessarily need formal education to learn copywriting; instead, understanding some core principles can guide you in producing compelling copy, whether it’s for an iconic ad campaign or a straightforward marketing brochure.
How to Begin Learning Copywriting
Embarking on your copywriting journey can be straightforward with the right resources and strategies. Here are some steps to enhance your copywriting skills and learn how to copywrite:
Immerse Yourself in Copywriting Literature
Numerous books on copywriting range from introductory texts to advanced manuals. Like any subject, the more you read and absorb from these books, the more proficient you'll become. Dedicate time daily to study copywriting as if you were preparing for an important exam—annotate, highlight, and revisit crucial tips as you advance in your career.
Participate in Structured Copywriting Courses
Countless copywriting courses are available, suited to various schedules and learning preferences. If you're balancing a day job, consider enrolling in an online course that accommodates evening studies. Alternatively, attending in-person classes at a local college or university can provide valuable face-to-face feedback and direct interaction with experienced copywriters. Look for courses endorsed by recognized bodies like the Chartered Institute of Marketing (CIM), which offers comprehensive introductions to copywriting basics. If you work in advertising or marketing, seek mentorship within your workplace—learning directly from an experienced copywriter through job shadowing can offer practical insights and real-time feedback.
Master the Art of the Headline
The headline is crucial—it's the first thing readers see and your best chance to capture their interest. Learning to craft effective headlines is vital; these should be concise yet enticing enough to prompt further reading. Practice writing your headlines first to focus your content, and consider formulas used by journalists for magazine covers to inject urgency and action into your copy. Resources like Copyblogger's free ebook on writing magnetic headlines can be particularly helpful.
Build and Maintain a Copywriting Portfolio
As you progress, maintaining a portfolio of your work is essential for demonstrating your capabilities to potential employers and tracking your growth. A well-curated portfolio can boost your confidence and serve as a reminder of your development, especially when facing writer's block or critical self-assessment.
Develop Social Media Copywriting Skills
In today’s digital-first environment, understanding how to effectively craft and distribute content on social media platforms like Twitter, Facebook, and LinkedIn is crucial. Learn the specifics of advertising on these platforms, and keep your social feeds active to showcase your skills to prospective employers or clients. By following these steps, you can build a solid foundation in copywriting, enhancing your ability to engage and persuade through the written word, whether for traditional advertising or modern digital platforms.
Exploring the Multifaceted Role of a Copywriter
Despite its popularity, the responsibilities and scope of copywriters, including freelance writers, have changed significantly in recent times. Many hold a basic understanding of what a copywriter does, yet often wonder about the specifics of the role and how to begin a career in this field. Indeed, copywriting encompasses a variety of forms, and the copywriter roles can differ greatly. Depending on your career path, you may engage in tasks such as:
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Crafting Client Content
Primarily, creating content for clients constitutes a significant portion of a copywriter’s duties. If you are an in-house copywriter, you might write exclusively for a single company. However, as a freelance copywriter, you have the flexibility to write for diverse clients across multiple industries. If you’re wondering, ‘What is the copywriter job role?’, writing is the fundamental activity, though it only partially encapsulates the entire scope. As a full-time copywriter, your projects might include drafting articles, web content, blogs, newsletters, and reports. Essentially, any written material a company employs—from marketing taglines to ad jingles, press releases, and even staff manuals—has likely been crafted by a copywriter. While some copywriters may specialize in certain project types, the profession offers ample opportunities to explore varied content forms.
Adapting to the specific demands of each project is crucial for copywriters. For instance, if tasked with writing for a web design firm, you might need to accentuate certain services and the advantages of specific design features.
For most copywriters, these responsibilities consume a considerable amount of time. Preliminary research is often essential, though the extent can vary based on the project—technical documents and comprehensive articles usually require more in-depth investigation than brief blog entries.
After gathering the necessary information and understanding the project requirements, you can commence creating the needed content. While this represents the bulk of a copywriter’s responsibilities, individual work styles may differ—some might find it easier to write post-research, while others prefer to research concurrently with writing.
Editing and Proofreading
For any copywriter, proofreading is an indispensable skill and a critical component of the copywriter job description. After completing a piece, it’s crucial to review it for errors or typos, ensuring the delivery of quality content to clients and maintaining your professional reputation—particularly vital for freelancers seeking to build client trust and secure repeat business.
Typically, a piece is proofread multiple times before being sent to the client. In agency settings, a copywriter will proof their own work first, followed by a review from another agency member before final submission.
While all copywriters should proofread their work, those with more experience might also edit and proofread works by others. If you have a keen eye for detail and can spot grammatical errors and syntax issues, taking on additional editing and proofreading tasks could be a suitable expansion of your copywriter duties.
Strategic Decision-Making
Occasionally, the copywriter job role extends to strategic marketing management or participation in a company’s marketing initiatives. Although not traditionally part of copywriter responsibilities, the rise of digital content has blurred the lines between content creation and marketing strategy.
When content is intended for online use, it may serve various purposes such as promoting services, enhancing brand recognition, or engaging customers, often incorporating SEO strategies.
Companies might seek a copywriter’s input on content direction and keyword integration for marketing effectiveness. This is especially common in small to medium enterprises (SMEs) that might not have the capacity to manage these aspects internally.
Although some copywriters may prefer to focus solely on research, writing, and editing, engaging in a marketing strategy can offer significant benefits. Expanding your skill set to include the development, execution, and management of online marketing efforts can provide a more comprehensive service to clients and potentially increase your earnings.
Generating New Business
Many copywriters opt for freelance work, often beginning their careers through platforms like Get Brand Up. The flexibility to tailor your work-life balance and work independently is a compelling aspect of freelance copywriting. As a freelancer, however, you are responsible for acquiring your own projects and securing new clients, adding another layer to understanding ‘what is the role of a copywriter?’
In promoting your services, you may find yourself networking both online and in person, attending meetings and briefings, and maintaining regular communication with current clients. Additionally, managing the administrative aspects of the job—such as invoicing and tax preparation—is also part of a copywriter’s duties.
While copywriting involves considerable writing, the role is much broader. With opportunities to conduct thorough research, write in varied styles, manage marketing tasks, and attract new business, modern copywriters have the potential to specialize and tailor their careers to fit their lifestyles and expertise.
Brand Strategy & Branding Services
Make your marketing campaigns reach more customers with the help of GetBrandUp Google Ads consultant. We offer a comprehensive variety of Google Ads services.
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Google Adwords Consultant Services Include
Google Ads consulting includes several types of services that can elevate your online marketing.
Get Brand Up agency knows this for sure, and that is why we help businesses worldwide to develop high-yielding branding strategies in which every single element is in its place and performs great. We will take care of making your brand unique, creative, and fascinating to your clients.
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What is a Brand Strategy?
Here we deal with a comprehensive program aimed at building your brand, emphasizing your company’s strong points, and making its image unique, trustworthy, and appealing to your target audience. Such a strategy relies mostly on creativity and the use of emotional hooks, which attract consumers’ attention and improve conversion, thus boosting traffic and increasing profits.
It should be noted that branding is not tantamount to marketing or design. These two are important tools which are included in a brand strategy, but the whole process is way more complex and peculiar.
In fact, digital branding strategy should go hand in hand with business strategy, since such a duet allows harmonious development of your business for the sake of its competitiveness and long-term growth. Being coupled with financial management, marketing policy, business culture development, and design elaboration, it is a cornerstone of any company, which outlines the direction for your future expansion and makes sure you don’t miss out on any of the crucial factors of business development.
Brand Architecture
In a nutshell, it is a system which encompasses all the verbal and visual elements of your trade name. In the case of multi-brand companies, such a system also includes the hierarchy and interconnection between brands.
Fully-fledged brand architecture is a road map for developing your brand(s), and expanding your product range. It also provides opportunities for analyzing and reducing branding costs and keeping track of how consumers like your goods in comparison to your competitors.
For our marketing agency, this is a pivotal element of a branding strategy. It is the foundation that your business stems from, which is why it should be elaborated on in extreme detail. Our goal is to study the structure you have, find out what you want it to be, and make your expectations come true.
Brand Vision
It is a highly creative and limit-free ingredient of your brand development strategy. It includes the current positioning of your trademark and what you wish it to be like in the near and more distant future.
Brand vision is not just your plans for the upcoming years. It should be a vast and well-thought program that inspires your employees and resonates with your customers’ needs and expectations. If the company has a strong brand vision and pursues it in its daily activities, consumers will never fail to notice it and get attracted by it.
Brand Positioning
Brand positioning is how the company perceives its trademark and what niche it occupies in the market. Such an approach allows differentiating your business from competitors, emphasizing its strong points, and ensuring that customers can easily recognize your brand and prefer it to analogs.
Brand positioning is crucial for any business, be it a small retail company or a multinational corporation. A unique company-specific website, brand philosophy, custom packaging – these are just a few elements of positioning your brand in the market.
The main point is how to represent your brand and make it ideally suitable for your product and for the industry you work in. Get Brand Up’s experts work closely with each client to establish an advantageous strategy and ensure that your business gets the best positioning with your customers.
Benchmarking Metrics & KPIs
Just like any business development technique, branding is impossible without measuring its results at all the implementation stages. Our agency has a profound knowledge and expertise in employing various statistical and benchmarking tools, which allow you to obtain relevant and accurate information on your branding strategy performance.
We don’t just launch brands – we ensure long-lasting results based on reliable digital indicators.
Why Choose Us?
Below are just a few of Get Brand Up’s competitive advantages when it comes to performing digital branding services:
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Comprehensive plan.
We elaborate promotion strategies with due regard to all details and possible difficulties. Though no one can foresee every bump in the road, we are ready to guide and support you along the way to make the entire process as clear and trouble-free as possible.
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Full range of services.
We know that any business development technique yields best when combined with other promotion tools. We will develop a fully-fledged strategy to develop your brand along with introducing SE optimization and performing comprehensive marketing.
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Frequently Asked Questions
30 It is the process of elaborating and putting together various branding strategy elements for creating a robust brand identity. Brand creation is carried out in several steps which include preliminary research (we analyze your business, TA, industry, and competitors) and the elaboration of unique visual components that will create a strong association between your brand and your product and will be appealing to your customers.
Branding is paramount at all times, but with businesses moving increasingly online, special attention should be paid to digital branding. It includes numerous high-tech tools which allow you to develop your brand across various web platforms and making it captivating for online users.
Besides, digital branding services work well not only with real users but also with search engines. They improve your SERP ranking, make your website more credible and visible, and thus boost your revenues.
Branding is a complex process that cannot be carried out over a weekend. It takes some time to study your business, elaborate a winning strategy, and implement it, taking into consideration your target market, competition, and geographical location.
On top of that, you will not start getting increased profits right after the agency’s services terminate. Thorough marketing efforts will also be needed to make customers learn about your brand, take a fancy to it, and start buying your goods. However, with due patience and consistency, your branding strategy is sure to produce marvelous results.
Link Building Services
Any business’ growth requires improving online brand recognition and uplifting search engine rankings. This is where link building can be extremely useful.
High-Converting Links
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81%
Potential Customers
77%
Discovering Link Building Services
Backlinks are links that help other websites’ users find your webpage. Search engines like Google analyze the number and robustness of inbound links to see whether your website is trustworthy and to-the-point and to determine your ranking position.
Get Brand Up offers a full array of link building services, including guest posts and white label linkage. Yet, the wisest solution is to opt for a turn-key monthly package. We will study your product, perform the competitor research, and find out what platforms are best for placing links to your webpage. We will boost your brand awareness, bring you new quality leads, and make sure your SE ranking soars.
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How does our agency work?
At Get Brand Up, link building is not just about placing links. We carry out an in-depth analysis of your goods, their target audience, and its needs and preferences. After that we elaborate a fully-fledged link building campaign with the use of cutting-edge digital tools.
Our ultimate goal is to put down the right number of high-converting links on the right websites and blogs. We will make sure that as many potential customers as possible get interested in your links and go directly to the most appropriate product and landing pages. Usefulness for clients and credibility for search engines – this is the mission of our link creation company.
Strategy
We employ over 15 different link building approaches that have proven to be highly efficient for any type of website, regardless of your market segment and target niche. The appropriate strategies are picked up on the basis of how your competitors are doing as well as on numerous tests and are adjusted if necessary.
Outreach
Links get published on a vast spectrum of top-notch refer domains and personal blogs that are most suitable and interesting for your TA. We revise the outreach regularly to ensure the highest possible conversion.
Backlinks
The agency uses only reliable high-authority backlinks created by means of white-hat tools. We aim at creating a solid link base to give you a competitive advantage over your competitors.
Outcome
The results of our work never fail to satisfy the clients. The backlinks we place are appreciated by both users and search engines. We will provide you with a transparent numerical representation of the results achieved so that you can see for yourself that our linking solutions work perfectly well.
Highly Efficient Link Building Campaign
Reliable backlinks
Inbound links get placed on authoritative web pages with high user activity and exceptional SEO rankings.
Diversification and analysis
To cater to the needs and desires of as many potential buyers as possible, we aim at embracing numerous websites which differ in terms of their TA, approach, philosophy, and outreach. In particular, special emphasis is made on looking for not-so-common web pages that are overlooked by your customers but have a vast potential for publishing your links.
SEO content marketing
The Link building process is not just about scattering links around and hoping they will work. We complement each backlink with fresh and unique editorial content that reflects your company’s strong points and engages users.
Better rankings through targeted traffic.
The agency helps bring organic ready-to-buy traffic to your website, which is bound to give a kickstart to your search engine ranking and improve ROI.
Link Building Prices
Get Brand Up’s monthly packages are ideal for carrying out tailor-made link building campaigns. Each package includes in-depth competitor analysis, custom target audience, and reporting.
$2,000
Startup
Cost per month
Total number of links:
10
$5,000
Pro
Cost per month
Total number of links:
20
$9,000
Growth
Cost per month
Total number of links:
discussed individually
Additional Link Building Services
Keyword Research
Link building yields much better results if combined with right SE-optimized keyphrases. Get Brand Up’s experts conduct detailed keyword analysis and elaborate the most relevant keyword to use as linking anchors.
Competitor Analysis
The best way to succeed is to look at how the industry leaders are doing. We will study link profiles of your closest rivals to determine the finest link building programs in your industry and see what can be added to distinguish you above your rivals.
Link Audit
If you already have a link profile but are not satisfied with its performance, we can offer thorough backlink auditing to find out the strongest links and weaker ones that would better be taken down. Besides, we will help identify potentially unreliable backlinks that are associated with a high risk of being banned by Google.
Outreach Management
Get Brand Up’s link building services include not only publishing links but also managing them and ensuring active interaction with referring domains. We help establish mutually beneficial relations with industry-specific influencers, journalists, bloggers, IT specialists and other partners who can reinforce your brand’s image by contributing to your link building program.
Guest Posts
A backlink accompanied by an interesting and engaging post is much more likely to ensure high conversion rates. Our content writing experts will create SE-optimized texts and publish them on the websites and in social networks where your target audience usually hangs around to additionally promote your brand and attract new potential leads.
Post Editing
Apart from generating new posts, our link building services include placing inbound links in already existing articles to gain promotional space without undergoing new indexation. We get in touch with website administrations and request such adjustments. All niche edits are gained with the use of white-hat methods only.
Brand Mentions
Your brand may be extensively mentioned on dozens of websites but not every user would go on to open Google, search for your webpage and click on it. Get Brand Up’s link building experts will find out such futile mentions and will transform them into backlinks, thus ensuring more natural traffic and potential leads.
Broken Links Recovery
You may have noticed that some links lead to 404 error pages, and your website can face this problem as well, even if you are unaware of it. Our agency helps recover broken backlinks and replace them with valid ones. Content revision is carried out if necessary.
Local Sponsorship
Local users are always more predisposed to choose your company over the competitors because they are located new you and feel unconscious unity with your brand. Our link building service aimed at establishing local sponsorship helps promote your brand among local target audience, improve visibility, and boost local reach.
Digital Press Release
This is a tool that allows combining link building efforts with an efficient online marketing campaign. Get Brand Up’s marketers will determine the biggest competitive advantages of your brand, define its key message, and partner with digital media, bloggers, and large publications to tell more users about your company.
White Label Outreach
White-label services are a popular marketing technique which is quite handy when it comes to link generation. We will help you create a robust white-label link base that is appreciated by all search engines and contributes to improving your brand awareness among followers of authoritative influencers’ blogs.
Safe white-hat link building
Contemporary search engines are far from being hectic non-regulated platforms where any website can be indexed. Numerous web guidelines serve for weeding out unreliable domains that employ shady link building methods. Such techniques may seem a smart way to carry out a profitable marketing campaign but they will eventually lead to long-term losses.
Get Brand Up uses white-hat link creation solutions only. Our clients can rest assured that all new links are legitimately gained and do not violate Google standards. However, it should be borne in mind that such an approach does not yield quick results, and natural traffic and increased ROI need certain time to appear.
Yet, white-hat tools are an iron-clad guarantee that your website will not be penalized or banned. Safe link building strategies offered by Get Brand Up will bring you organic leads, better indexation, and improved brand awareness with no side effects whatsoever.
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Frequently Asked Questions
Get Brand Up is one of the leading link building providers and employs over 15 cutting-edge digital and SEO techniques. Among the most popular ones – white-label solutions, broken link recovery, and guest posts. Our ultimate goal is to introduce a solid link profile that improves brand recognition, and brings in organic leads.
White-hat link building is a safe and reliable technique which aims at placing quality and high-converting backlinks on authoritative domains. The work is done naturally and transparently, in close cooperation with IT experts, bloggers, and content creators.
Unlike the black-hat links,the white-hat approach does not involve disorienting search engines and trying to circumvent their technical guidelines. White-hat link building ensures long-term revenues by creating a healthy backlink profile that cannot provoke penalties or banning.
Link building is a sophisticated process which requires expertise and consistency. It is next to impossible to carry out quality and efficient link building without resorting to professionals.
Get Brand Up has unparalleled experience in link building and possesses knowledge and tools which allow building links in a consistent and safe way regardless of your company’s size and business area.
Last but not least, a full-time team of link building experts requires much time to move the needle and is associated with higher expenses that will reduce your additional revenues considerably. Entrusting your link building activities to a qualified third-party specialist with profound experience and numerous successful business cases is the most sensible and cost-efficient option.
The minimum number of inbound links per month is 10, though it can reach 30 or 40, depending on your package. The appropriate volume is negotiated with each client individually, based on the size of the company, its niche, and the number of pre-existing links.
Link generation does not yield immediate results. The first positive changes can be noticed 2-3 months after the start of the campaign, though considerable results will not be seen until half a year passes. We always ask our clients to keep in mind that link building services should be a consistent long-term effort which requires much patience.
However, link building is an integral part of the traffic attraction process, and any SEO expert would tell you that it is paramount for ensuring stable business growth. Get Brand Up’s experience shows the unfailing efficiency of such services, and our numerous high-profile clients can prove it. With due patience and consistency, you will definitely obtain impressive results, and our link building agency will help you embark on this challenging but extremely profitable mission.
Content Marketing Services
Content marketing services aim at making your website trustworthy and interesting for users. Get Brand Up will help you attract potential customers from other online channels.
Brand Recognition
84%
Engagement
92%
Website Traffic
87%
What is Content Marketing?
Content marketing consists in writing useful, engaging, and brand-specific texts and publishing them on a company’s website and social networks. This promotion technique serves to establish vivid interaction with potential customers, provide them with value-adding information, and encourage them to make a purchase. Quality content includes anything from interactive webpages and concise infographics to guides and educational materials. Get Brand Up’s marketing experts know how to create appealing content regardless of your business area and company size. Our portfolio includes dozens of successful digital content marketing cases that prove our expertise and show that our content marketing strategies work indeed.
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Get Free Analysis for Your Business
Get a free website review, including an audit of your site, your competitors and your market.
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Content Marketing Packages
What do our content marketing services include?
Strategy Elaboration
To begin with, our specialists conduct an in-depth competitive analysis to see how your website is doing in comparison with the industry leaders. We identify the strongest industry-specific keyphrases, find some keywords that remain overlooked by your competitors, and elaborate a tailor-made content marketing strategy that helps your brand stand out above the rivals.
Audience Analysis
Content marketing success depends directly on who is reading it, so our next task is to study your target audience, categorize it into various groups, and find out each group’s content preferences. This allows for the forging of quality content that your TA will never fail to engage with.
Content Writing
This is where our content writers come into play to generate interesting, useful, and targeted content. In particular, we carry out the following initiatives: 1. Revision of existing pages 2. Monitoring the website's and optimizing its technical structure 3. Blog creation 4. Infographics and visual content 5. E-mail newsletters 6. Posts on social networks.
Content Distribution
Even great content is pretty useless if it is not optimized for search engines. Our SEO experts have these peculiarities at their fingertips, so you may rest assured that your website will have good indexability for numerous industry-related search words. If combined with e-mail and social media marketing, your promotion campaign will yield even more outstanding results.
Analytical Reports
Our content marketing services can easily be tracked by means of transparent monthly reports. You will obtain clear numerical data on the performance of your marketing campaign, and we promise that the results will correspond to all your expectations. You will get a clear understanding of how content marketing efforts contribute to your brand awareness and organic traffic attraction.
Campaign Adjustmen
Once the interim results are available, we will take care of analyzing them and, if necessary, introducing adjustments aimed at improving your visibility and making your online content even more captivating. Our ultimate goal is to fill your website with sales-driving content that generates new leads and acts as a sales booster.
Why choose Get Brand Up
Our company can manage more than just the blogging and copywriting aspects of your content marketing campaign. We offer turn-key solutions to help you grow your business and fuel your content marketing efforts. In particular, we offer advertising services to drive traffic to your content. And we offer social media management and advertising to communicate your content to your TA. Use a full-service content marketing agency to help you through every component of your online marketing strategy.
Get Brand Up uses white-hat link creation solutions only. Our clients can rest assured that all new links are legitimately gained and do not violate Google standards. However, it should be borne in mind that such an approach does not yield quick results, and natural traffic and increased ROI need certain time to appear.
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Frequently Asked Questions
The key performance indicators we look at when delivering content marketing services are website traffic and on-site performance. We will measure and evaluate these parameters monthly to optimize your conversion rates.
Most small enterprises blog weekly. The volume of published content varies for each business. The long-term objective of content marketing is to increase brand recognition, engagement, and website traffic. Therefore, the more content you create, the more opportunities you have to do this. Some small businesses create content daily, while others send weekly or monthly emails.
If you are ready to get started, contact us. Our business development specialists will help you elaborate the best content marketing strategy. Upon your approval, we will send you a contract and get your campaign started right away.
Website Copywriting Services
Website copywriting services aim at making your webpage attractive to both real users and search engines. Such techniques include product descriptions, blog posts, tutorials, and many more.
The Idea of Organic Social Media and Its Benefits
Online content is one of the pivotal elements of your website. It plays two important roles at the same time: it makes your brand interesting and appealing to customers and it makes it reliable and relevant for search engines. The only way to kill two birds with one stone is to resort to a professional content marketing agency.
With more than 10 years of experience, Get Brand Up is invariably chosen by businesses all over the world. Our copywriting team features professional writers from various backgrounds who deliver relevant, accurate, and appealing website content.
Want to chat about our web content writing services? Feel free to contact us online today!
GET IN TOUCH
Get Free Analysis for Your Business
Get a free website review, including an audit of your site, your competitors and your market.
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Why Get Brand Up’s Copywriting Service is what you need?
SEO Optimization
Our writers know that copywriting is impossible without search engine optimization. They will fill your pages with relevant keywords without violating search engines’ regulations and, at the same time, make your content look natural and appealing.
Time Saving
Every businessman knows that time is money. We will help you generate and post quality copy as soon as possible, so that you could start benefiting from it right away.
Meta Elements
Unlike other marketing agencies, we include Meta details in all our copywriting packages. You will get Meta titles, descriptions, and keywords absolutely free of charge.
Unlimited Revisions
Our task is not just to provide you with new website content and bid farewell. We will continue tracking website metrics and offering 24/7 customer support to ensure that you are completely satisfied with our services..
100% Original Content
One of the most essential features of website copy is its authenticity. Our experienced content writers create relevant, appealing, and completely plagiarism-free texts protected by Copyscape.
100% Original Content
One of the most essential features of website copy is its authenticity. Our experienced content writers create relevant, appealing, and completely plagiarism-free texts protected by Copyscape.
How We Perform Business Copywriting
Get Brand Up offers detailed and perfectly scheduled marketing plans that are tailor-made for your business. Our work includes the following stages:
Get Started
To begin with, you just need to contact us, choose the desired package, and send us a request form. We will discuss all the details and confirm your order.
Data collection
Once the preliminary stage is over, we start asking questions to gather information on your business, your company’s philosophy, and your future goals. We need them to create relevant and company-specific content that will distinguish you among the competitors. At this stage, you also send us your brief and the necessary requirements.
Content Drafts
Content creation takes up to 7 working days depending on the package you have selected. Before the texts get published on your website, we will submit a draft copy which is already SE-optimized and complemented with Meta details.
Assessment & Revisions
Once you receive the draft content, we will be waiting for comments to introduce the necessary corrections. You can share your feedback by writing to us or calling us or in a voice message.
Final Approval
Having revised the texts, we will send to you the final version for your approval. It can subsequently be published by either yourself or our web masters. Additional revisions can be made within three days after your final approval is obtained.
Final Approval
Having revised the texts, we will send to you the final version for your approval. It can subsequently be published by either yourself or our web masters. Additional revisions can be made within three days after your final approval is obtained.
Order any type of content or copywriting
Your order includes a dedicated project manager, top-level writer and editor
Sales Pages
Sell more courses, products, or services with sales page copy that converts
01
Blog Posts
SEO-optimized blog post content written for your audience
02
SEO website copy
Professional, engaging, and SEO-friendly copy written in your brand voice
03
Social posts
Grow your following with engaging and share-worthy social content
01
Facebook Ads
Generate more leads and sales with scroll-stopping Facebook ad copy
02
Email Campaigns
Email campaigns and newsletters that drive engagement, leads and sales
03
Prices & Packages
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Frequently Asked Questions
Every day we get so many questions about our company, so here are the answers to the popular ones:
There are no limits whatsoever. Your website can have any number of pages depending on your product and your customers’ needs, and we are ready to write a content for each and every page you wish to optimize.
Typically, however, 3-5 pages are enough for a medium-size business. As your business develops, you may add new web pages dedicated to new products and services.
The ideal length is from 300 to 1,000 words. However, the final word count gets determined by judging your business, the page subject, and the target audience.
The first noticeable results will not come until 5-6 months after the start of your web marketing campaign. This is mainly due to incessantly changing SE algorithms and industry tendencies.
Sure. Our agency has a team of artists and graphic designers who create infographics, corporate logos, and other custom images. Besides, we can select ready photos and images for your webpage.
Ideally, it is best to have it done as soon as possible. Such an approach improves your SERP rankings and boosts website traffic. Besides, from customers’ point of view, fresh content means that the company stays in touch with them and takes an open mind with regard to its products and customer service.
